Facebook is a Force of Nature
This Google Trends chart says it all. Yahoo!, Google, Twitter – nobody comes close to Facebook.
Yahoo! Advertising Interest Manager (Yahoo! AIM !?)
Yahoo! just launched a page where you can manage how they classify your interests based on your search and other activity on the Yahoo! Network. http://info.yahoo.com/privacy/us/yahoo/opt_out/targeting/ Mine was blank, and then I did two searches, one for “powerball” and one…
Google doesn’t like Yahoo! URLs in their Placements
Don’t try to add yahoo.com as a website targeting option in Adwords (placement targeting) or the new Google/Doubleclick exchange. If you try to add yahoo.com to a campaign you will see a screenshot similar to this. Google will allow you…