Facebook Mobile News Feed Has More Ads than Desktop
Facebook on a mobile device doesn’t have a “right hand rail”, so it makes sense that there would be more sponsored content in the News Feed as a percentage of overall vertical space than the equivalent, so as a followup…
My Facebook News Feed: Friends Outnumber Brands 84:16, Organic 4x More than Sponsored!
I have grown weary of articles that talk about how little of a brand’s content make it to be seen by fans. Facebook has to show more friend content than brand content so I took a quick sample and asked…
Feedback – the Best Second Currency for Startups
Feedback is not the primary currency for startups – the primary currency for startups should be CURRENCY! Making money – ladies and gents, trust me on this one, if you don’t have a way to make money and your strategy…
Why Facebook is the Most Disruptive Force in Advertising
Read Quote of Rob Leathern’s answer to What would you say is the biggest disruption in the advertising industry? What will it take for the ad agency of the future to succeed? on Quora
The Virality of Stupid
I have been asked more than once about my thoughts on the “Facebook bot clicks” issue recently. I am amazed and saddened by how broadly this has been covered without most doing so asking some (to me) pretty obvious questions…