Masterful Marketing: my Netflix freebie and “Netflixed” by Gina Keating
Netflix have long been known as one of the smartest online marketers around. I’ve started reading “Netflixed: The Epic Battle for America’s Eyeballs” by Gina Keating, and am already loving it. Back when I was an ecommerce analyst at Jupiter…
Body by Science
Just a fantastic book about why a lot of what we think about exercise and sports performance is wrong. Too bad for runners — Body by Science.
Great Books about Randomness, Probability and Life
A few books I’ve read recently (and some not so recently) about randomness, probability, human behavior, ALL of which are worth looking at: Fooled by Randomness by Nicholas Taleb. Instant classic, the followup Black Swan is great too but this…