Zeronomy
the thoughts of Rob Leathern, CEO of Optimal, Inc.
Home » books
Masterful Marketing: my Netflix freebie and “Netflixed” by Gina Keating

Masterful Marketing: my Netflix freebie and “Netflixed” by Gina Keating

October 20, 2012 · by robbo97 · in Silicon Valley

Netflix have long been known as one of the smartest online marketers around. I’ve started reading “Netflixed: The Epic Battle for America’s Eyeballs” by Gina Keating, and am already loving it. Back when I was an ecommerce analyst at Jupiter…

Body by Science

August 27, 2010 · by robbo97 · in Health

Just a fantastic book about why a lot of what we think about exercise and sports performance is wrong. Too bad for runners — Body by Science.

Great Books about Randomness, Probability and Life

October 28, 2009 · by robbo97 · in Reading

A few books I’ve read recently (and some not so recently) about randomness, probability, human behavior, ALL of which are worth looking at: Fooled by Randomness by Nicholas Taleb. Instant classic, the followup Black Swan is great too but this…

Social

Social mode is on
Social mode is off

Recent Activity

Top Rated Posts

Tags

adblocking ad networks ads Advertising advertising networks agencies analytics behavioral books companies comscore corporate coupons cpa data Facebook Free google impressions innovation journalism linkedin marketing mobile phones money newspapers opt-out press privacy publishers quora running San Francisco silicon valley social media Startups statistics targeting techcrunch time travel waste wifi writing yahoo

Copyright © 2013 Zeronomy

Powered by WordPress and Origin