AMC Fires Off 17 Chevy Ads in 15 Mins: Why Viewers Will Block Them

AMC Fires Off 17 Chevy Ads in 15 Mins: Why Viewers Will Block Them

Summary: AMC is soaking its online users in repetitive ads (which shouldn’t make advertisers happy either) and garnering awful reviews for its online and mobile offerings. Media executives are mistaken in thinking that subscribers won’t skip online ads, even more…

WhatsApp - No Advertising vs. Facebook - No Fees

WhatsApp – No Advertising vs. Facebook – No Fees

Advertising is an attention tax. Jan Koum, founder of WhatsApp, discusses in his blog post (see below) how technology companies divert engineering resources away from things that add value to the end user in order to build advertising and targeting…